Since 2001, Millissime has represented the interests of Champagne Nicolas Feuillatte in the US, including: budget strategy, press & public relations, special events, sponsorship, trade relations, and advertising. Highlights of the successful partnership include: an annual multi-city winemaker tour (press, trade & consumer dinners), a significant increase in US media presence, several successful product launches, and creation of lasting partnerships in the worlds of gastronomy and contemporary art. Since 2001, the brand has jumped in rank from 8th to 3rd best-selling brand worldwide.


With the help of Millissime, Feuillatte has worked on building awareness of its cuvee prestige, Palmes d'Or Champagne!, in the US market. The agency has produced launch events in New York, Los Angeles and Miami, vertical tastings for wine professionals, and has helped to build a brand identity for the elegant tete de cuvee. For Palmes d'Or, Millissime handles press relations and key trade partnerships, while recruiting and managing external agencies for other niche brand activities.

Being extremely familiar with Beaujolais vineyards after 8 years of representing the interests of the region's interprofessional group in the US, Millissime is planning an event for a group of 15 top quality producers of cru Beaujolais. The tour, a 5-day, 3-city tour of the New York, Chicago, and Washington DC markets in the Spring of 2009, includes trade seminars, press lunches, walk around tasting and consumer dinners. Millissime is helping by uniting forces with local importers and distributors, while helping the growers without representation get their feet in the door of the US market.

Millissime consulted for Sud de France Export in 2009 to help the agency establish itself in the US via the installation of the Maison de la Region Languedoc-Roussillon. Millissime handled press, event production, and planning of a dinner at Benoît for the Inauguration of the Maison de la Region Languedoc-Roussillon, the fifth worldwide outpost that facilitate trade access to the wines, culinary products, and industry of the southern French region. Other projects include a 10-day trade and consumer promotion for Autumn 2009, uniting importers, distributors, retailers, and hospitality professionals to introduce consumers to the Sud de France brand of wines and culinary products.

Since 2005, Chateau Brane-Cantenac, a second growth Bordeaux, has counted on Millissime for public & press relations, trade relations, organization of press lunches, participation in trade tastings throughout the US, and generation of brand exposure through strategic partnerships with other chateaux of Bordeaux.

Milissime has represented Viu Manent since 2004, a century-old family winery in Chile's Colchagua Valley, via press relations and event planning in the US. Through connections with key trade players and successful production of press luncheons and conferences, Millissime has helped increase American appreciation of this standout value winery.

After working for years with the outpost of the Lyon-based fraternity, Millissime has represented the interests of the Compagnons du Beaujolais, Devoir de New York, organizing quarterly dinners for press, trade, and wine enthusiasts at New York bistros.

In January 2009, Frederick Wildman & Sons chose Millissime to plan and produce its first summer event series in New York City, including the Paella Parade and the Argentine Day & Night of Passions. Both events involve trade and consumers to promote the wines of Frederick Wildman & Sons' Spanish and Argentine portfolio with a media campaign and charity involvement.

Millissime is planning the 2010 International Congress of the Maitres Cuisiniers de France in Las Vegas, including sponsorships, press relations, production of 1 week of events for up to 250 professionals, and consumer-focused events.

Millissime has helped to launch the gourmet online retailer EpicurePantry.com, garnering press articles and increasing awareness among the restaurant trade for this great source of fine European nut and seed oils; olive oils; classic, fruit, and vegetable vinegars; salts; mustard; spices, Griottines; sweet delicacies and more.